Participant Recruitment
Screening and recruitment that secure the right profiles for each study's objectives, from the general population to specialist and senior-leadership audiences.
ExploreSolutions and services
The full project or specific stages
In-Person and Online Data Collection
Quantitative and qualitative research through in-person, telephone and digital interviews, with methodologies suited to each project.
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Online Bulletin Boards
Online communities with in-depth interaction between participants and moderators, capturing perceptions over time.
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Sensory Testing
Product testing in Central Location (CLT) or Home Use Test (HUT) formats, with strict control over evaluation conditions.
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Moderation
Specialist moderators leading focus groups, in-depth interviews and co-creation sessions.
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Simultaneous Translation
A trilingual team (English, Portuguese and Spanish) so international clients can follow studies remotely.
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Video Streaming
Live transmission of focus groups and interviews for real-time remote viewing.
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Qualitative Research
Ethnography, in-depth interviews, focus groups, dyads and triads, family interviews, mystery shopping, workshops and co-creation sessions, in person and online.
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Quantitative Research
Face to face (intercept and in-home), gang surveys, CLT / HUT sensory tests, CATI, CAPI, CAWI and web surveys for statistically robust results.
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Online Research
Online diaries and bulletin boards, online focus groups, in-depth interviews, ethnography and online communities to capture perceptions anywhere.
ExploreWhy About Brazil?
Consulting grounded in the reality of each Latin American country
We are a full service market research company with more than 30 years of experience. Our trilingual team (English, Portuguese and Spanish) conducts qualitative and quantitative studies across every stage, from methodological design to the delivery of tailored reports.
Discover About BrazilTestimonials
What our clients say
The trust of global agencies and leading brands is built with every project delivered with rigor, transparency and results that support strategic decisions.
We are ready to close the fieldwork for the study; all the requested answers were well received and appreciated. We are very pleased with the responses and with the field timeline — many thanks for all your efforts in delivering this study so successfully. Thank you.
Shalin Shah
Senior Research Consultant · Cognitive Intelligence
Once again we are very satisfied with About Brazil's work, and we deeply admire the effort put into finalizing the data on schedule and the team's flexibility throughout the process, going beyond what was agreed to deliver a high-quality service.
Claudia Carrasco
Analyst · Clearstate
We are very grateful that About Brazil has been able to support our growth. Their team is one of the main reasons why Brazil remains my favorite consumer market.
Zach Simmons
Founder · Discuss.io
I would like to thank About Brazil for the effort in carrying out all the in-home visits, as well as the in-store shopping process alongside us and the interviews with specialists, with such flexibility and, above all, rigor and precision: we achieved an excellent mix of profiles in the in-home visits, and the two specialists you recruited were nothing short of excellent.
Danilo Weiner
Product Innovation Team · Samsung
Expertise
The segments we specialize in
ABMR has long held deep expertise in key segments. We know that knowledge matters when it comes to obtaining detailed results across the most varied types of research.
[ HEALTHCARE ]
Healthcare and Pharmaceuticals
Healthcare is one of the sectors where we earned the trust required to become specialists. Recruiters, moderators and translators with years of experience dedicated to the segment make the difference in project execution.
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[ FOOD ]
Food and Beverage
Every year, countless new foods, ingredients and solutions reach the shelves in response to market trends and new consumer behavior, fostering an attractive market with high growth potential.
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[ CONSUMER ]
Consumer Goods
Understanding the diversity of the consumer goods market is essential for study results to match the context of each region and the objective of each project.
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[ TECHNOLOGY ]
Technology
The technology of the future is already part of our daily routine and our services. The segment gained prominence with the large number of projects in the area, and the launch of platforms and apps has considerably optimized fieldwork execution.
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Numbers
Results that sustain trust
- +30 Years in the market Founded in São Paulo in 1994
- +5,000 Projects delivered Qualitative and quantitative, Brazil and Latin America
- 98% Satisfaction rate Domestic and international clients
- +20 Countries covered Coverage across Latin America
Partners
Trusted by the leading global agencies
Blog
Content and market intelligence
Frequently asked questions
Your questions answered
How do you ensure sample quality and reliability?
We have a dedicated profile validation team, qualified panels and anti-fraud audits. We use the SurveyToGo platform to manage quotas, redirects and deliver the exact sample contracted.
Do you run qualitative research, quantitative research or both?
Both. We conduct qualitative and quantitative studies using a range of collection techniques: in person, by phone and online.
Do you cover only Brazil or other countries as well?
We operate throughout Brazil and across Latin America, with qualified local teams.
Do you recruit niche and B2B audiences?
Yes. From general consumers to senior decision-makers, including healthcare professionals, business owners and specialist audiences.
Contact
Shall we talk about your next study?
Tell us about your research challenge. Our trilingual team will respond with a customized proposal — the full project or specific stages.
Request a proposal
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